PAY.ON has partnered with Lime Light CRM to extend global payment services to a growing number of online marketers using Lime Light’s processing and campaign management software.
Lime Light’s initial integration with PAY.ON’s Open Payment Platform covers global card processing for Visa, MasterCard, Amex, and Discover. In the future, it will be straight-forward and fast for Lime Light clients’ payment providers to access additional alternative payment schemes that are already integrated into PAY.ON’s extensive global payment network. PAY.ON’s Open Payment Platform also optimizes payment providers’ acquiring within the U.S. domestic market, with the ability to dynamically switch acquirers as a business evolves.
Lime Light CRM is expanding payment capabilities through PAY.ON, opening up new possibilities for global marketing campaigns
Lime Light CRM helps marketers streamline the creation and management of direct marketing campaigns, generating high volume transactions across multiple countries, and accepting most major currencies. Integration of card processing through PAY.ON’s industry-leading open payment technology further bolsters the payment capabilities available to Lime Light’s customers. The partnership also adds value for PAY.ON’s existing payment provider clients, who can extend Lime Light CRM services to their merchants.
PAY.ON has integrated more than 300 card acquirers and alternative payment methods, to create a truly global payment network that is accessed via a single technical integration. PAY.ON’s payment infrastructure, based upon RESTful open API architecture, can be leveraged by payment providers, including ISVs and VARs looking to extend their market reach and offer payment services through their own White Label Global Payment Gateway.
“We are very excited about this new partnership with PAY.ON” said Rick Del Rio, Managing Partner for Lime Light CRM. “As our clients keep expanding their marketing outside of the U.S., and working with more international payment processing solutions, we are certain that the flexibility that PAY.ON offers will be greatly beneficial and it will open the doors to excellent opportunities for our clients.”
“Our integration with Lime Light CRM illustrates how companies in the ISV and VAR space are benefiting from expanding their portfolio and offering industry-leading payment services through PAY.ON’s diverse client base” said Michael Doron, Managing Director of PAY.ON America. “Lime Light understands that customers using their subscription processing and campaign management solution need access to card acquirers, processors, and alternative payment methods both domestically and when expanding internationally; we’re delighted that we can support this through our open payment technology.”
About Lime Light CRM
Lime Light CRM helps marketers streamline the creation and management of direct marketing campaigns, generating high volume transactions across multiple countries, and accepting most major currencies; all through the use of proven marketing strategies, the automation of daily tasks, and the integration of third party providers that effectively help to optimize the time and monetize the data.